Embracing the opportunities and challenges of marketing to lawyers, law firms, and legal professionals
A passionate marketing and sales specialist, Chelsey is dedicated to serving legal technology providers. Her over fourteen-year tenure includes an impressive track record of executing programs as a leader in marketing, sales, operations, and product development. She has served as a Practice Management Advisor for the Chicago Bar Association, authored the 2017 Legal Technology Buyers Guide, and Co-Authored the Legal Operations Field Guide series while garnering praise as a nationally renowned legal technology speaker and ABA TECHSHOW faculty member. Chelsey’s focus as Chief Tactical Officer is to oversee the successful execution of all marketing and sales projects for clients. An Enterprise HubSpot Marketing and Sales Certified Agency Professional her experience implementing automation, workflows, and sales optimization programs delivers consistent results and ROI for LTMG clients.
When the end goal is lead generation, it is imperative that you follow the three following steps: nurture, educate, and convert.
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