Cathy Kenton
Avoid the Shiny Penny Syndrome
Three prompts to help you determine if you are dealing with shiny penny syndrome or a ...
From the Trenches: Working at Home
I’ve worked from home for over 20 years. Occasionally I long for an office, but mostly, ...
Using Metrics to Define Success
What is essential to understand about marketing is that not all metrics are created ...
ABA TechShow 2020. That’s a wrap!
Cathy Kenton shares her observations from legal technology conference ABA Techshow, ...
How to Create a Post-Show Email Marketing Campaign
Quick Guide – How to Create a Post-Show Email Marketing Campaign